Motion that earns its place
A guided flow that builds new investors a starter portfolio they understand, and four micro-interactions that each do one job. Designed, prototyped and handed off at Thndr, one of MENA’s leading investment platforms.
Shipped in production
Recorded from the live app
The approach
Motion in an investing app has to earn its place. Every animation here was given one job and kept subtle enough to stay out of the way, then prototyped and handed off in enough detail that what shipped matches what was designed.
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01
One job per animation
Each one answers a single question for the user: where to look, what just happened, or where they are.
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02
Subtle by default
Highlight what matters without adding visual noise. If it gets in the way, it’s too much.
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03
Designed to be built
Prototyped in detail and handed off carefully, so the version in the app is the version that was designed.
The lead flow: a starter portfolio people can trust
The goal was an experience that feels trustworthy and easy to follow for people new to investing. Instead of a list of products, Thndr Alpha asks three questions, builds a starter portfolio and explains the “why” behind every part of it before anyone commits.
Progressive disclosure did most of the work: people only see what they need, when they need it.
Nine steps, 25 seconds. Pick one to jump to it.
- Job
- Turn “I don’t know what to invest in” into a first portfolio people understand
- Key idea
- Explain each part before asking for anything
Four micro-interactions, each with one job
01 Flicker on the APY
A subtle flicker highlights the key value of the savings feature, the APY, without adding visual noise to the interface.
- Job
- Point to the one number that sells savings
- Where
- Savings home
- Watch for
- The APY pill under the balance
02 Branded coins on the entry screen
Familiar stocks in a playful coin format grab attention early and set an energetic tone. The motion builds the first bit of momentum into onboarding, with a clear focus on conversion.
- Job
- Set the tone and get people to continue
- Where
- Onboarding entry
- Watch for
- Popular stocks as coins, bursting out around the Thndr coin
03 Pull to refresh
A subtle blur paired with a branded refresh icon gives clear feedback, so the interaction feels responsive and polished.
- Job
- Confirm the refresh is happening
- Where
- Notifications
- Watch for
- The list blurs while the yellow spinner runs, then new items land under Today
04 Bottom navigation transitions
Subtle transitions between tabs make navigation feel smoother and more connected, adding a small layer of delight without getting in the way.
- Job
- Keep people oriented between tabs
- Where
- Bottom navigation
- Watch for
- The active pill moving between Home and Invest
Recordings are compressed for the web, so frame rate and gradients look slightly reduced. The real thing is smoother.